With rapid development over the past decade, Salesforce has established itself as an industry-leading CRM platform that can cater to a wide range of sales automation needs across a huge list of industries. For the most part, we feel it is best suited for larger, previously established businesses in need of a highly customizable solution toward goals of streamlining or improving sales processes.
As a result of its extensive features, such as thousands of industry-leading integrations, 24/7 support, sales insight, lead scoring and management and extensive reporting, Salesforce proves to be a fantastic choice for businesses looking to boost sales and elevate sales team operations. It probably won’t be as efficient an option for smaller businesses without the resources to manage the software’s additional complexity.
Pricing: Salesforce offers four plans: Essentials, Professional, Enterprise and Unlimited. Salesforce offers a wide range of add-ons at a variety of prices and offers customizable services so companies can design and build their own apps inside the CRM software.
With the Essentials plan, priced at $25 per month per user (billed annually), you can manage the entire sales cycle from tracking leads and opportunities to managing accounts and contracts in one place. Managing service tickets and routing work to specific agents as well as providing agents with all necessary information is also included in the Essentials plan.
With the Professional plan, priced at $75 per user per month (billed annually), users can manage pipelines and forecasts, register and track new leads and score leads according to rules you define. Additionally, it can track and manage warranties, subscriptions and service contracts.
Enterprise plans, priced at $150 per month per user (billed annually), give companies full API and automation control so users may automate workflow and approval systems and integrate external systems with Salesforce.
At $300 per month per user (billed annually), the Ultimate plan adds a suite of AI features for sales insights, lead scoring and a centralized selling hub to connect all salespeople to the data needed to succeed. The Unlimited plan adds 24/7 support to get your business up and running quickly and solve problems whenever they arise.
- Essentials: $25 per user per month (billed annually), the Essentials plan offers account, contact, lead and opportunity management and integrates seamlessly with Gmail or Outlook
- Professional: $75 per user per month (billed annually), the Professional plan offers the same as above but adds pipeline and forecast management
- Enterprise: $150 per user per month (billed annually), the Enterprise plan offers the same as lesser-cost plans but adds workflow and approval automation
- Unlimited: $300 per user per month (billed annually), the Unlimited plan offers everything the other plans do but also includes sales engagement, sales insight and 24/7 support