Shop 30 of the Season’s Best New Fashion Arrivals

Happy Wednesday! It’s time for our weekly installment of new arrivals. In case you’re unfamiliar, every week, I search high and low to find the best designer and fast-fashion pieces—all of which just hit stores—so that you can be the first of your friends to wear them. After all, if you’re going to buy something, why not beat everyone else to it?

There are two main things guiding my shopping choices right now. 1) It’s very, very hot, and I need clothes that will keep me cool, and 2) I’m over summer and 1000% ready for fall. It’s still a couple of months away, but I say that it’s not too soon to start shopping for it. I’ve found that retailers are on a similar wavelength, as pre-fall items are slowly but surely starting to creep into the new-arrivals sections alongside the lingering summer items. (After all, pretty much everywhere is experiencing a major heatwave right now.)

I scrolled through some of the best new-arrivals sections on the internet this week (think Fwrd, Shopbop, and Moda Operandi) and narrowed it down to these 29 gems. Shop my picks of the week below, and don’t forget to check back next Wednesday for another batch of fresh new arrivals.

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